ASEEDONCLOUD MEMORIES COAT BLACK 262104

Memories coat: When I was little, on cold days, I could slip under my mother's coat, slip my face over the buttons, and reach my hands out of my pockets.
A mother's coat created to turn those memories into reality for the brand's 10th anniversary.
At that time, the base was a duffle coat, but this time, the base was shaped from the cold-weather clothing worn by conductors.

The 8w corduroy coordinated is a major feature in the traditional work cloth market. While the current mainstream is lightweight corduroy, it uses high-density 8w corduroy fabric similar to those found in European vintage workwear.
The history of trains also began to evolve The casual fabrics that spread around the time of the Industrial Revolution were chosen with the image of railway workers of that time.
The dye uses reactive dyes, and the yarn uses compact yarn to produce thick, sturdy corduroy.
We used compact yarn to achieve a high-quality texture without looking too rough.

Every year, when preparing for winter, several letters arrive to a certain conductor. The contents of these letters are all memories of the sender. After receiving the letters, she decides on the destination and date, and sends the tickets for the day to each sender. The train she drives is called the 'Memory Car,' and it carries many people several times a year to preserve the year's memories and welcome the next. As passengers visit other people's memories, they encounter memories they have almost forgotten, then reflect on the year by visiting their own memories. These journeys are remembered as memorable, and those who ride welcome a new year.

SIZE ONE
Chest width 67cm, Length 117cm, Sleeve length (neck to wrist) 86cm
cotton 100%
made in Japan

The brand name ASEEDONCLÖUD (ASEEDONCLÖUD)
It comes from the name of the picture book I first created as a child (the name 'Riding the Clouds').
While preserving the beauty of old workwear seen in late 19th~early 20th century photographs, the design blends wit and humor into the identity behind that beauty.
The materials are based on natural materials, sometimes with a sense of era, and sometimes recreated from antiques.
As a concept, each season draws inspiration from the lifestyles of various professions, infusing the scent of that life into the designs.

- Designer-
Kentaro Tamai
Graduated from the Department of Menswear at Central Martins School of Art.
Returned to London after working as assistant designer at Margaret Howell UK
April 2007: Established Litten Afterwords Co., Ltd.
September 2008: First participation in Tokyo Collection
April 2009: Ceased activities with Ritten Afterwords and began independent design activities