FreshService

CONCEPT

Director Takayuki Minami reconstructs things made all over the world from his own unique perspective,
A project to propose a new product.
Clothing with a clear purpose as a "tool" and tools made from the perspective of "fashion and art."
From places where mass production is difficult and producers who are close enough to know each other,
We work with manufacturers and factories that mass produce products that are highly practical and functional.
From everyday items such as stationery, cutlery, and towels,
From uniforms to workwear-inspired clothing,
We have a selection of items that will enrich the lifestyle of anyone who picks them up.

Collections