SAYATOMO

CONCEPT

SAYATOMO
A pants line developed by YASHIKI.

CONCEPT
Western clothing came to Japan along with the trend toward modernization
To Japanese people who wore traditional Japanese clothing at the time, this may have seemed strange.
Diplomacy, ceremonies, balls...
Western clothing now worn in a variety of situations
While thinking about the changes of the times,
SAYATOMO
looks back on the clothing culture of the time when Western clothing was introduced to Japan.
Based on the popular formal wear, it has a nostalgic yet new feel.
We will propose pants with a "Japanese spirit, Western talent" design.
What were their feelings when they started wearing Western clothing instead of traditional Japanese clothing?
We believe that she must have enjoyed "clothes." 

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